Monday, January 23, 2006

Click Here, You Idiot

The art of writing sales letters is one that's always fascinated me.  It's a sort of horrified fascination, I grant you, but it's a knack that I haven't really developed.  This guy, however, is in the Master class of sales letter writing.  It's worth reading all the way through: he keeps up the patter throughout without actually repeating himself. (Quite a trick, as you'll see.)


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